Key message
Thank you for doing such great work
Category
Loyalty
Industry
Finance
,
97% net reach
2.7
Frequency
97%
Audience net reach
This film showed why personalised video is a winner in internal comms. With 97% net reach, the message got through to everyone. By personalizing in the VO both the name of the receiver as well as the length of their enure we created a strong emotional bond between the managing director and the employees.
A very effective way of getting an important message from our managing director out to the entire organisation